Make the next move: Pick your strategy and grow your business

  • Are your customers delaying their purchases?
  • Are they more price sensitive?
  • Are they buying elsewhere?

The research shows that you are probably being impacted by digital technology disruption without even realising it.

Most businesses are fast approaching a point where they need to combat disruption and start winning sustainable new revenue to bolster profits.  But there is a sense that the business world has changed, perhaps forever.

Purpose of this book

The Winning Strategies: 9 Steps Blueprint to Grow your Business book aims to demystify concepts on applying proven business strategy, in bite sized chunks, to drive closer engagement with target customers. The methods used will lead to a Growth Plan to keep you on track to continuously create value for customers and grow sales revenue.

This book will help you to:

  • Use the correct strategy to help achieve your business goals faster
  • Ensure a sharper focus on revenue growth using short rapid sprints in execution
  • Identify the correct customers that fit into your new business model moving forward
  • Differentiate your business from key competitors
  • Develop accountability and gain buy-in to execute your Growth Plan – from internal and external stakeholders

Purchase your copy of the “Winning Strategies: 9 Steps to Grow Your Business” book now

Reviews from business professionals

any small enterprise could easily leverage this book to help focus thinking and activity on driving revenue growth

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Robert Sherry / Senior Executive of IBM Corp

I love the common strategies in this book…it’s the secret sauce for success

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Euan Sneyd / National Head of Practice Recruitment of an Australian wealth management firm

a must read for any small & medium business leader and anyone responsible for creating value and driving closer customer engagement and sustainable growth

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Ajmal Aman / Regional Head of Growth of a mid-sized business

“(This book) is a punchy, practical and contemporary guide that any business can apply to help drive sales and their broader growth ambitions….particularly useful for SMEs to help them focus effectively without having to carve out large amounts of scarce senior management time”

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Malcolm Alder / Partner of a Management Consulting firm

Feedback from readers of this book

“Reading this book is like walking into a room where the best business growth experts are openly sharing their perspectives – for the benefit of small to medium business owners.”

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“What impressed me most about this book is the experience that comes through in the well thought 9 Steps Blueprint.”

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The rules in selling have changed. Customers are smarter now and the old methods no longer work. This book provides exceptional insight and smart tips to help small business.”

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“If you’re serious about building a new pipeline and growing your company, this is the most detailed, candid, and useful book ever written for small to mid-sized companies to grow their sales using effective strategy.”

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About the author

Shehan Wijetilaka
author

Shehan Wijetilaka is an expert in marketing strategy and sales execution. His insights are backed up with over 25 years of demand creation experience in senior sales executive roles, including running a $100 million business line. He also has deep insights in developing new digital business models and is passionate about social media.

Shehan has published many research papers and articles. He also speaks regularly at industry forums and conferences on topics such as Business Growth Planning, Business Strategy, Value Creation, Centres of Influence, Demand Generation and Digital Disruption.

Shehan has a B.Sc Honours Degree in Electronics Engineering and Physics from Loughborough University, United Kingdom. He has worked for IBM Corp, Telstra and Huthwaite and is a trusted advisor to many small business owners.